Strategic Pillars:
The film association executes its strategy by working on four key axes:
Advancing the Film Sector
The association seeks to enhance the best practices for the film sector through defining its standards for best practices, encouraging research, fostering international networking, and enlarging its membership base.
Professional Development:
The association provides the tools, sources, and opportunities to support and guide professionals towards greater careers, developing their skills, recommending work opportunities, and providing guidance.
Influencing legislation and safeguarding the interests of the film industry.
Getting involved to support and influence policies and legislation that help to achieve the film sector’s interests and support the professionals.
Raising Awareness:
The association is keen to raise awareness about the importance and value of the cultural sector and on empowering professionals through striking a real and positive and sensible impact in the sector.
Strategic Objectives:
- Increasing memberships and joining international associations
- Developing a code of practice in the film sector.
- Improving professionals' future by providing education and training and enhancing communication while building strong networking connections.
- Recognizing talents within the film sector.
- Prompting legislation and policies that serve the sector’s interest.
- Develop events and campaigns of all kinds to increase awareness of the cultural sector's importance.